By reducing the lamp to it’s most essential elements – a wire and a diffuser – the Bouroullec brothers breathe poetic life into the lamp with an impactful original shape, revolutionizing the geometrical centrality of the light source.

The Aim lamps by the Bouroullec brothers, which can be used either individually or in multiple installations, create a vibrant tangle of cables that seem to develop and grow like branches or climbing plants. The two designers confirm that their main source of inspiration is nature and its contemplation.


Designers Ronan & Erwan Bouroullec 
Photography Philippe Jarrigeon, Frank Hülsbömer, Piero Fasanotto 
Illustrations Ronan & Erwan Bouroullec